ISO 22301 is a management systems standard for BCM which can be used by organizations of all sizes and types. These organizations will be able to obtain accredited certification against this standard and so demonstrate to legislators, regulators, customers, prospective customers and other interested parties that they are adhering to good practice in BCM. ISO 22301 also enables the business continuity manager to show top management that a recognized standard has been achieved.

While ISO 22301 may be used for certification and therefore includes rather short and concise requirements describing the central elements of BCM, a more extensive guidance standard (ISO 22313) is being developed to provide greater detail on each requirement in ISO 22301.

ISO 22301 may also be used within an organization to measure itself against good practice, and by auditors wishing to report to management. The influence of the standard will therefore be much greater than those who simply choose to be certified against the standard.